Ubume bophuhliso lwemarike yokushicilela ileyibhile
1. Isishwankathelo sexabiso lemveliso
Ngexesha le-13 leminyaka yeSicwangciso seminyaka emihlanu, ixabiso lilonke lemveliso yoshicilelo lwemalike yehlabathi liye likhula ngokuthe ngcembe kwizinga lokukhula ngonyaka elimalunga ne-5%, lifikelele kwi-43.25 yeebhiliyoni zeedola ngo-2020. Ngexesha le-14 leminyaka yeSicwangciso seminyaka emihlanu, imarike yeleyibhile yehlabathi kulindeleke ukuba iqhube ukukhula kwi-CAGR emalunga ne-4% kunye nexabiso le-9 yeebhiliyoni zeedola. 2024.
Njengomvelisi omkhulu weleyibhile kunye nomthengi kwihlabathi, iChina ibone ukukhula okukhawulezayo kwemarike kule minyaka mihlanu idlulileyo, ngexabiso lilonke lemveliso yeleyibhile yoshicilelo lonyuka ukusuka kwi-39.27 yeebhiliyoni zeeyuan ekuqaleni kwe "Isicwangciso seminyaka emihlanu ye-13" ukuya kwi-54 yeebhiliyoni zeeyuan ngo-2020 (njengoko kubonisiwe kuMfanekiso 1), kunye ne-8% yokukhula ngonyaka-0. Kulindeleke ukuba ikhule iye kutsho kuma-60 eebhiliyoni zeeyuan ekupheleni kuka-2021, nto leyo eyenza ibe yenye yezona ntengiso zikhula ngokukhawuleza iilebhile kwihlabathi.
Kwi-label market yokushicilela i-label, i-flexo yokushicilela ixabiso elipheleleyo le-13.3 yeebhiliyoni zeedola, i-market account ithatha indawo yokuqala, ifikelela kwi-32.4%, ngexesha le-"13th Year-Five Plan" yokukhula kwemveliso yonyaka ye-4.4%, izinga lokukhula kwayo ligqithiswa ngokushicilelwa kwedijithali. Uphuhliso olukhulayo loshicilelo lwedijithali lwenza inkqubo yoshicilelo lweleyibhile yemveli ngokuthe ngcembe iphulukane nezinto eziluncedo, ezifana noshicilelo lwesiqabu, njl. Aibhokisi yetiibhokisi yewayini
Kwinkqubo yoshicilelo lwedijithali, ushicilelo lwe-inkjet kulindeleke ukuba luthathe indawo eqhelekileyo. Ngexesha le-13 leSicwangciso seminyaka emihlanu, nangona ukukhula ngokukhawuleza koshicilelo lwe-inkjet, ushicilelo lwe-electrostatic lusenesabelo esikhulu kwinkqubo yoshicilelo lwedijithali. Ngesantya esiphezulu sokukhula kwezicelo zoshicilelo lwe-inkjet, isabelo semarike kulindeleke ukuba sodlule eso soshicilelo lwe-electrostatic ngo-2024.
2. Isishwankathelo sommandla
Ngethuba leSicwangciso seMinyaka emiHlanu ye-13, i-Asia ibisoloko ilawula imarike yokushicilela ileyibhile, kunye nezinga lokukhula lonyaka le-7% ukususela ngo-2015, lilandelwa yiYurophu kunye noMntla Melika, obangela i-90% yesabelo semarike yelebula yehlabathi. Iibhokisi zeti, iibhokisi zewayini, iibhokisi zezithambiso kunye nezinye iipakethe zamaphepha ziye zanda.
I-China ingaphambili kakhulu kuphuhliso lwentengiso yeelebhile zehlabathi, kwaye imfuno yeelebhile e-Indiya nayo iyakhula kwiminyaka yakutshanje. Imakethe yelebula e-Indiya ikhule nge-7% ngexesha le-13 yeSicwangciso seMinyaka emiHlanu, ngokukhawuleza kakhulu kuneminye imimandla, kwaye kulindeleke ukuba iqhubeke yenze njalo kuze kube ngu-2024. Imfuno yeelebula ikhule ngokukhawuleza e-Afrika, kwi-8%, kodwa kwakulula ukufikelela ngenxa yesiseko esincinci.
Amathuba ophuhliso lokuprinta ileyibhile
1. Ukunyuka kwemfuno yemveliso yelebhile eyenzelwe wena
Ileyibhile njengenye yezona zixhobo zibonakalayo zokubonisa ixabiso eliphambili leemveliso, ukusetyenziswa kwe-brand crossover ye-personalized brand, ukuthengisa okwenziwe ngumntu akukwazi ukuhlangabezana neemfuno ezizodwa zabathengi, kwaye kunokunyusa kakhulu impembelelo ye-brand. Ezi zibonelelo zibonelela ngeembono ezintsha kunye nezalathiso kumashishini oshicilelo eleyibhile.
2. Ukudityaniswa koshicilelo lokupakisha oluguquguqukayo kunye noshicilelo lweleyibhile zemveli zomelezwe ngakumbi.
Ngokunyuka kwemfuno yocwangco olufutshane kunye nokupakishwa okuguquguqukayo komntu, kunye nefuthe lomgaqo-nkqubo wesizwe wokukhuselwa kokusingqongileyo ekuveliseni ukupakishwa okuguquguqukayo, ukuhlanganiswa kokupakishwa okuguquguqukayo kunye neleyibhile kuqiniswa ngakumbi. Amanye amashishini okushicilela okupakisha aguquguqukayo aqalisile ukwenza iimveliso zeelebhile ezixhasayo.
3. I-RFID smart tag inethemba elibanzi
Ngexesha le-13 leSicwangciso seMinyaka emiHlanu, izinga lokukhula lilonke ishishini loshicilelo lweeleyibhile zemveli liqalise ukucotha, ngelixa i-RFID ileyibhile ehlakaniphile isoloko igcina umndilili wokukhula wonyaka wama-20%. Intengiso yehlabathi jikelele yeethegi ze-UHF RFID ezihlakaniphile kulindeleke ukuba zikhule ziye kwi-41.2 yeebhiliyoni ngo-2024. Kuyabonakala ukuba indlela yokuguqulwa kwamashishini oshicilelo lwelebhile emveli ibe yi-RFID iilebhile ezihlakaniphile zicace kakhulu, kwaye uyilo lwe-RFID labels smart luya kuzisa amathuba amatsha kumashishini.
Iingxaki kunye nemingeni yokuprinta ileyibhile
Nangona kulo lonke ishishini loshicilelo, ushicilelo lweleyibhile luphuhliswe ngokukhawuleza kwaye luhamba phambili kwishishini, uqoqosho lwehlabathi lusembindini wophuhliso olukhulu kunye nenguqu. Iingxaki ezininzi azinakubethwa ngoyaba, yaye kufuneka sijamelane nazo size sicele umngeni kuzo.
Okwangoku, uninzi lwamashishini oshicilelo lweleyibhile ngokubanzi lunengxaki yokuqaliswa kwetalente enzima, ezona zizathu zilandelayo zezi zilandelayo: ulwazi lokhuseleko lwamalungelo abasebenzi luphuculwa ngokuthe ngcembe, kwaye iimfuno kumvuzo, iiyure zokusebenza kunye nemeko yokusebenza ziya zisanda phezulu, nto leyo ebangela ukuncipha kokunyaniseka komqeshwa kunye nokuphuculwa okuqhubekayo kokuhamba; Ukungalingani kwisakhiwo sabasebenzi, ishishini lisekelwe kwitekhnoloji ephambili, kwaye ngeli nqanaba, kunye nabasebenzi betekhnoloji abaqolileyo abanqabile kunezixhobo eziphambili, ngakumbi kwiindawo eziphuhlisiwe kwishishini lokuvelisa, ukunqongophala kwabasebenzi abanezakhono kuyingozi kakhulu, kwanokuphucula imeko yomvuzo, abantu abakwanelanga, banciphise imfuno yeshishini ixesha elifutshane.
Kumashishini oshicilelo lweleyibhile, indawo yokuhlala iyanda kwaye inzima, nto leyo ithintela kakhulu uphuhliso oluqhubekayo loshicilelo lwelebhile. Ngaphantsi kweempembelelo zemeko yezoqoqosho, inzuzo yamashishini iyancipha, ngelixa iindleko, ezifana neendleko zabasebenzi, ushishino kunye nemveliso yesatifikethi kunye neendleko zokuvavanya, iindleko zolawulo lokusingqongileyo, zinyuka unyaka nonyaka. Kwiminyaka yakutshanje, ilizwe likhuthaze ngamandla ukukhuselwa kokusingqongileyo okuluhlaza, ukukhutshwa kokungcoliseka kwemvelo, njl. Ngoko ke, ngelixa uphucula umgangatho kunye nokunciphisa iindleko, amashishini amaninzi kufuneka ahlale ekwandisa utyalo-mali kubasebenzi kunye nokugcinwa kwamandla kunye nokunciphisa ukusetyenziswa.
Itekhnoloji ephezulu kunye nezixhobo yimeko eyimfuneko yokuxhasa uphuhliso lweshishini loshicilelo lweleyibhile, ukunciphisa iindleko zabasebenzi, ukunciphisa ukuxhomekeka kokwenziwa, amashishini afuna itekhnoloji yemveliso ekrelekrele kunye nokuqaliswa kwezixhobo zoshicilelo lwedijithali, kodwa okwangoku ukusebenza kwezixhobo zasekhaya akulingani, ukukhetha nokuthenga izixhobo zokwenza umsebenzi wabo wesikolo kwangaphambili kunye nenjongo ethile, kwaye ziingcali kuphela ezinokuthi ziyenze kwaye ziyiqonde kakuhle. Ukongeza, ngenxa yoshicilelo lweleyibhile ngokwayo, amandla okuvelisa izixhobo awanelanga kunye nokungabikho komatshini wonke, nto leyo efuna ukuba lonke ishishini lijongane neengxaki eziphambili zekhonkco leshishini lokushicilela.
Ekuqaleni kuka-2020, ubhubhani we-COVID-19 watshayela umhlaba, uchaphazela kakhulu uqoqosho lwehlabathi kunye nokuphila kwabantu. Njengoko lo bhubhani usiya usiba qhelekile ngokuthe ngcembe, uqoqosho lwaseTshayina lubonakalise ukuphucuka kancinci kancinci kunye nokuchacha okuthe chu, nto leyo ebonisa ngokupheleleyo ukomelela okuqinileyo kunye namandla oqoqosho lwaseTshayina. Kuyasivuyisa ukufumanisa, kweli xesha loqhambuko, izixhobo zoshicilelo zedijithali zisetyenziswa ngokubanzi kwindawo yokuprinta iilebhile, ukusasazwa, amashishini amaninzi “akhwele”, elandela indlela yophuhliso loshishino, ukwaziswa kwezixhobo zoshicilelo lwedijithali, yenza isantya esingaphaya kwenkqubo yoshicilelo lwelebhile, ileyibhile yewayini, ukuprintwa kwelebhile, ubungakanani bentengiso ukuze yandise ngakumbi.
Xa ujongene nokudodobala kokukhula koqoqosho kwixesha elizayo, kunye nefuthe lezinto ezininzi ezifana nokunyuka kweendleko zabasebenzi kunye neemfuneko ezingqongqo zokukhuselwa kokusingqongileyo, amashishini oshicilelo lwelebhile kufuneka ajongane nemeko entsha ngenkuthalo, ahlangabezane nemingeni emitsha ngeteknoloji entsha, kwaye azame ukufezekisa uphuhliso olutsha.
Umxholo wenqaku uthatyathwe:
"Iileyibhile yoShicilelo lwamathuba ophuhliso kunye nemingeni" Lecai Huaguang Printing Technology Co., LTD. UMphathi weSebe loCwangciso lweNtengiso uZhang Zheng
Ixesha lokuposa: Oct-13-2022