Yimalini imidiza yaseMarlboro? Hlalutya iiyantlukwano zexabiso kwiimbono zezinto zokupakisha, iinkqubo zoshicilelo kunye noyilo lwesimbo

Phakathi kweebrendi zecuba zehlabathi, iMarlboro ibisoloko ibambe isikhundla esibalulekileyo ngombala wayo obomvu nomhlophe kunye nenkcubeko yohlobo olulodwa. Kubathengi abaninzi, ngaphandle komgangatho wecuba ngokwawo, ixabiso kunye nokupakishwa nazo ziyizinto ezibalulekileyo ekwenzeni isigqibo sokuthenga. Ke, yimalini kanye icuba laseMarlboro? Kutheni le nto uphawu olufanayo lunoluhlu lwamaxabiso ahlukeneyo? Eli nqaku liza kuhlalutya umahluko wamaxabiso kwimiba emithathu: izixhobo zokupakisha ibhokisi yephepha, iindlela zoshicilelo, kunye noyilo lwesitayile, kunye nokubonisa umtsalane okhethekileyo weMarlboro kwisitayile somntu.

一.Yimalini imidiza yaseMarlboro?-Izinto zamaxabiso: Isiphumo esidibeneyo sophawu kunye nentengiso

Ixabiso lecuba laseMarlboro alimiselwa ngento enye kodwa lenziwa kukuqokelelana kwezinto ezininzi:

1.Ulwaziso lwebrand:Njengophawu lwecuba olwaziwayo kumazwe ngamazwe, iMarlboro inamandla awomeleleyo exabiso leprimiyamu kwimarike.

2.Iindleko kunye nenzuzo:Iinkqubo ezahlukeneyo zokupakisha zinokuchaphazela iindleko zemveliso, ngaloo ndlela zibe nefuthe kumaxabiso okuthengisa.

3.Imfuno yemarike:Kwezinye iimarike, icuba eliphezulu liya kuba nexabiso eliphezulu ngenxa yokunqongophala kwazo.

4.Amaxabiso okhuphisana naye: Ukugcina ukhuphiswano lwemarike, iMarlboro iya kuhlengahlengisa isicwangciso sayo ngokusekwe kumaxabiso ezinye iibrendi.

Lilonke, uthotho lwamandulo luhlala luphakathi kuluhlu lwamaxabiso oluphakathi olunokuthi luvunywe luluntu ngokubanzi, ngelixa ushicilelo olunyiniweyo okanye imifuziselo yesiko lodidi lunokuphinda kabini okanye luphindaphindeke ngexabiso.

二.Yimalini imidiza yaseMarlboro?Ukupakishwa kwebhokisi yephepha: Ukusuka kwiibhokisi zephepha eziqhelekileyo ukuya kwi-customization ephezulu

Ukupakishwa ayingomfanekiso wangaphandle kuphela kodwa ikwangumba obalulekileyo ophembelela ixabiso lecuba laseMarlboro.

1.Iibhokisi zephepha eziqhelekileyo: ukupakishwa okuthambileyo kunye neebhokisi ezinzima

Ekusetyenzisweni kwemihla ngemihla, iifom zokupakisha eziqhelekileyo ziyi-soft package kunye neebhokisi ezinzima.

Ukupakishwa okuthambileyo: Iphepha lincinci, ixabiso liphantsi, kwaye ixabiso liyafikeleleka.

Ibhokisi eqinile: Yenziwe nge-cardstock etyebileyo, inika ukhuseleko olungcono kwaye ifanelekile ukuthuthwa komgama omde kunye nokugcinwa, ngoko ixabiso layo liphezulu kancinci.

2.Ukwenziwa ngokwezifiso okuphezulu: Ukupakishwa kwesinyithi kunye nesikhumba

Ukongeza kwiibhokisi zephepha zemveli, iMarlboro iya kuphehlelela iinguqulelo ezikumgangatho ophezulu:

Ibhokisi yentsimbi: Inenkangeleko eyongezelelekileyo kwaye ihlala ithengiswe njengeqokelelweyo.

Ukupakishwa kwesikhumba: Ukufanisa ubunewunewu kunye nobuntu, ixabiso layo liphezulu kakhulu kunelo lesitayela esiqhelekileyo.

Le nto yokupakisha ngokwahlukileyo idala ngokuthe ngqo uluhlu lwamaxabiso phakathi kweechungechunge ezahlukeneyo.

3.Indlela yoshicilelo: Ukulunga kwenkqubo kuchaphazela iindleko

Inkqubo yoshicilelo ayigcini nje ngokumisela isibheno sobuhle bembonakalo kodwa ichaphazela iindleko zokuvelisa, ngaloo ndlela ichaphazela ixabiso lecuba.

Iindlela zokushicilela eziqhelekileyo

Inkjet yoshicilelo: Iindleko eziphantsi, ezifanelekileyo kwimveliso enkulu.

Ushicilelo lwe-Intaglio:Ukuzaliswa kombala ophakamileyo, olungele ukubonisa iilogo zakudala.

Ushicilelo lwesikrini: Ifanelekile kwi-batch encinci kunye nephethini ekhethekileyo yokushicilela, kunye nokuguquguquka okunamandla.

Inkqubo yoshicilelo ekhethekileyo

Xa kuziwa kuthotho olukwisiphelo esiphezulu, iMarlboro ihlala ithatha ubugcisa obugqwesileyo:

Ukwenza isilivere kunye nesilivere:Ukuqaqambisa ukuthungwa okutofotofo kunye nokuphucula impembelelo yembonakalo.

Ushicilelo olufakwe kwi-3D:Ukwenza iilogo kunye neepateni zibe ntathu-ntathu.

Isitampu esishushu kunye nokusika ukufa:Ukwandisa ukumelana nokunxiba kunye nokuthungwa ngokubanzi.

Kunokuthiwa ukuba inkqubo yoshicilelo inzima ngakumbi, ixabiso eliphezulu liya kuba ngokwemvelo, ngakumbi kwiisigarethi ezilinganiselweyo, apho iinkqubo ezinjalo zihlala zisetyenziswa ngokubanzi.

4.Uyilo lwesitayile: I-Classic, imfashini kunye neyobunewunewu kunye

Umtsalane weMarlboro abukho kuphela kumgangatho wayo kodwa nakwindlela yoyilo eyahluka-hlukeneyo.

Isitayela seClassic

Ilogo yeklasikhi: Iskimu sombala obomvu nomhlophe kunye nefonti emnyama iphantse yaba luphawu lwaseMarlboro.

Uyilo oluncinci: Ugxininisa ukuqaphela uphawu kwaye ufanelekile kumaqela abathengi bexesha elide.

Isitayela sefashoni

Iipateni ezithandekayo: Ukudibanisa izinto ezidumileyo ukutsala iqela labathengi abancinci.

Uyilo oluqhelekileyo: Inokusebenzisa ukupakishwa komxholo wentsebenziswano okanye ixesha elilinganiselweyo ukwenza ixabiso lokuqokelela.

Isimbo sobutofotofo

Isetingi yedayimani: Inengqokelela enkulu kunye nexabiso lokubonisa kwaye ibiza kakhulu kwimarike.

Uyilo lohlelo olunyiniweyo: Ikhutshwe ngezixa ezincinci, isoloko ifunwa ngabaqokeleli becuba.

Olu hlobo lolwahlulo lwesitayile lwandisa ngakumbi ulawulo lwamaxabiso lwaseMarlboro.

三.Yimalini imidiza yaseMarlboro?-Isitayile somntu: Ixabiso lenkcubeko emva kwexabiso

Ukuba izinto zebhokisi yephepha kunye nenkqubo yoshicilelo inquma imiba yeendleko, ngoko uyilo lwesitayela lubonisa ngakumbi inkcubeko kunye nexabiso. IMarlboro ayithengisi nje ipakethi yecuba; ikwathengisa nendlela yokuphila:

Uchungechunge lweklasikhi luhlangabezana neemfuno zemihla ngemihla kwaye lugxininisa ukuzinza kwe-brand.

Ingqokelela yefashoni ibonelela kwisizukulwana esincinci, ebonisa amandla kunye nobuntu.

Uluhlu olunethezeka lubonelela kwiimfuno zokuqokelela kunye neziganeko zentlalo, ziphethe uphawu olucacileyo lwesimo.

Ke ngoko, xa abathengi bebuza ukuba "Yimalini imidiza yaseMarlboro?", eyona nto bayithengayo ayilocuba nje kuphela, kodwa inkcubeko kunye nokuqondwa kwesazisi esinikwa luphawu.

四.Yimalini imidiza yaseMarlboro?-Ushwankathelo

Umahluko wexabiso lecuba laseMarlboro awumiselwanga kuphela licuba ngokwalo, kodwa kunoko lisiphumo esidityanisiweyo sezinto ezintathu eziphambili: izinto zokupakisha, ubuchule bokushicilela kunye noyilo lwesimbo.

Ukupakishwa: Ukusuka kwiiphakheji ezithambileyo, iibhokisi ezinzima ukuya kwintsimbi kunye nesikhumba, imisela uluhlu lwexabiso elisisiseko.

Ushicilelo: Ukusuka kwi-inkjet ukuya kwisitampu esishushu kunye neenkqubo zokufaka i-embossing, kubonisa umahluko kwibakala.

Isitayile: Eyakudala, isefashonini kwaye inobunewunewu, yenza iMarlboro ibe nomtsalane kumaqela ahlukeneyo abantu.

Ekugqibeleni, ixabiso le-cigarettes yaseMarlboro alibonakali nje kumanani exabiso, kodwa kunye nokwandiswa kwe-brand, inkcubeko kunye nesitayela somntu.