I-India inamanani amakhulu abantu basetyhini abatshayayo, ikwindawo yesibini emva kwe-United States. Ngo-2012, abafazi abazizigidi ezili-12.1 batshaya eIndiya, ukusuka kwizigidi ezi-5.3 ngo-1980. Ngo-2020, i-13% yabasetyhini abadala eIndiya batshaya. Ngokomyinge, abafazi batshaya ngaphezulu.icubangosuku kunamadoda. Abafazi batshaya abantu aba-7icubaimihla ngemihla xa kuthelekiswa ne-6.1 yamadoda. Uxinzelelo olongezelelekileyo kunye "nenkcubeko yesixeko" kunegalelo kule ndlela. Uphando lwabasetyhini abangama-2,000 abaneminyaka engama-22-30 lufumanise ukuba uninzi lwabo lutshaya ngokungakhathali ngenxa yesizathu "esipholileyo" kunye neemvakalelo zokuzimela kunye nobuchwephesha.
Abathengisi kufuneka bazi ukuba zeziphi iimpawu ezithandwa ngabasetyhini abatshayayo. Esi sikhokelo sigubungela abasetyhini abali-10 abaphambiliicubaiimpawu eIndiya. Ibandakanya iinkcukacha ngeenkampani zabazali, amaqhinga okuthengisa, iintlobo zecuba, imvelaphi yembali, ubunini, kunye namanani okuthengisa. Olu lwazi lunceda abathengisi ukuba bakhethe iimpawu ezifanelekileyo kubathengi abangabasetyhini.
IVirginia Slims yeyona ikhokelayoicubaUphawu lwabasetyhini, oluphethwe yiPhilip Morris International, lube lolona khetho luphambili lwecuba kubasetyhini ukususela oko lwasungulwa ngo-1968. Eyaziwa ngoyilo lwayo oluhle kunye nencasa ethambileyo, iVirginia Slims isebenzisa icuba laseVirginia elisemgangathweni ophezulu. Ukususela ekuqaleni kwayo ukuya kutsho ngo-1978, olu phawu lubone ukunyuka okuzinzileyo kwesabelo semarike ukuya kwi-1.75% (3.9% yabo bonke abafazi abatshayayo). Isabelo semarike sifikelele kwi-3.1% ngo-1989. Ngo-2009, sazinza malunga ne-1.8%. IVirginia Slims zithengiswa kakhulu eMelika kodwa zikhona kwamanye amazwe aliqela, kuquka iBrazil, iJamani, neRashiya. (Umthombo: Wikipedia)
Olu phawu lubonelela ngeendlela ezahlukeneyo ezifana ne-“Superslims,” “Lights,” kunye ne-“Ultra Lights,” ezifumaneka kwi-menthol nakwi-non-menthol. Ezinye zeephulo zokuthengisa zalo phawu ziye zagxekwa ngokujolisa kubasetyhini abancinci kunye nokubonisa ukutshaya njengento enika amandla. EIndiya, iVirginia Slims ixabisa phakathi kwe-₹500 kunye ne-₹700 ngepakethi nganye, nganye ine-20icuba.
I-Benson & Hedges Deluxe Ultra Slims luphawu lwecuba oluphambili oluphethwe yiPhilip Morris International. Yasekwa ngo-1873 nguRichard Benson kunye noWilliam Hedges eLondon, olu phawu lwaziwa ngecuba layo laseVirginia elikumgangatho ophezulu kunye nokuthengisa okuphucukileyo. I-Benson & Hedges inikezela ngeemveliso ezahlukeneyo, kubandakanya iKings, iMenthol, iMultifilter Kings, kunye nothotho lweDeluxe. Olu phawu lukhona kakhulu kumazwe amaninzi, kuquka i-United States, iKhanada, i-UK, kunye neendawo ezithile zaseYurophu nase-Asia. EIndiya, amaxabiso eBenson & HedgesicubaNgokwesiqhelo ixabisa ukusuka kwi-₹300 ukuya kwi-₹500 ngepakethi nganye.
Olu phawu luye lwanxulunyaniswa neenkxaso-mali ezahlukeneyo, kuquka ukhuphiswano lweFormula One, i-Australian Touring Car Championship, kunye neetumente zekhilikithi zamazwe ngamazwe ezifana neBenson & Hedges Cup kunye neNdebe yeHlabathi yeKrikhethi ka-1992. Bakwaxhase imisitho kwimidlalo yokutyibiliza eqhweni kunye nemidlalo yomlilo eCanada.
I-Silk Cut yiBritishicubauphawu lwasungulwa ngo-1964. Okwangoku luphethwe yiGallaher Group, inkampani engaphantsi kweJapan Tobacco International. Olu phawu luyaziwa ngokupakisha kwalo okumhlophe okwahlukileyo okuneekwere ezinemibala. Ekuqaleni, iSilk Cut yayisebenzisa indawo yecuba ebizwa ngokuba yiCytrel. Olu phawu lwafumana udumo ngeminyaka yoo-1980 ngenxa yeephulo zalo zentengiso ezingaqhelekanga, ezazidlala ngemixholo engaqhelekanga kunye neereferensi zenkcubeko ezithandwayo.
Isikwe sesilikaicubaAmaxabiso aphakathi kwe-₹1,600 ukuya kwi-₹1,750 ngepakethi nganye yezingama-20 eIndiya. Olu phawu luye lwanxulunyaniswa neenkxaso-mali ezahlukeneyo, kuquka iChallenge Cup kwi-rugby league kunye neemoto zemidlalo zeJaguar XJR kwiWorld Sportscar Championship kunye ne-24 Hours of Le Mans. I-Silk Cut yayiyeyona mpawu ithengiswa kakhulu e-UK ngeminyaka yoo-1990 kodwa yajongana nokwehla njengoko ukunyuka kwerhafu kwakhokelela ekukhuleni kokuthandwa kweempawu ezingabizi kakhulu.
I-Menthol Mist, uphawu lwecuba oluphambili lwabasetyhini oluveliswa yi-ITC Limited, yaziwa ngencasa yalo ehlaziyayo neneminti. Olu phawu lusebenzisa umxube wecuba elixutywe ne-menthol, nto leyo enika isiphumo sokupholisa esinomtsalane kubantu abatshayayo.icuba, kuquka iimpawu ezaziwayo ezifana neNewport kunye neKool, zenza malunga ne-30% yemarike iyonke yecuba eMelika.icubazithandwa kakhulu ngabantu abamnyama baseMelika, apho ama-80% abantu abamnyama baseMelika bakhetha i-mentholicubaUkongeza, i-mentholicubabanesiseko esikhulu sabasebenzisi phakathi kolutsha, abafazi, kunye noluntu lwe-LGBT. EIndiya, ixabiso leMenthol MisticubaNgokwesiqhelo ixabisa ukusuka kwi-₹800 ukuya kwi-₹950 ngepakethi nganye.
ICapri luphawu lwecuba laseMelika olwasekwa ngo-1956 yiLee Brothers Tobacco. Yaqaliswa okokuqala njenge-“Capri Rainbows” enemibala eyahlukeneyo.amaphepha esigarethi, olu phawu kamva lwathengwa nguBrown & Williamson, abaluzisa njengecuba le-menthol elisetyenziswa rhoqo. Ngo-1987, iCapri yaphinda yaqaliswa njengecuba lokuqala elinomzimba omncinci kakhulu emhlabeni, lijolise kubasetyhini abanomjikelezo we-17-mm kunye nobude be-100-mm.
I-Capriicubabaziwa ngokupakisha kwabo okunesitayile kunye nomgangatho ophezulu, besebenzisa icuba laseVirginia elikumgangatho ophezulu ukuze bafumane amava okutshaya acocekileyo. Olu hlobo luthengiswa kakhulu eMelika kodwa lukwafumaneka nakwamanye amazwe afana neMexico, iJamani (njenge "Caprice"), kunye neJapan. EIndiya, iCapriicubaNgokwesiqhelo ixabiso liqala kwi-₹500 ukuya kwi-₹700 ngepakethi nganye. Olu phawu lufumaneka kwiindidi zokukhanya eziqhelekileyo kunye ne-menthol kunye neentlobo zokukhanya eziqhelekileyo kunye ne-menthol. I-Capri ikwabonelela ngenguqulelo "yobude obuphezulu" obuyi-120mm. Zonke iinguqulelo ze-Capri ziizibane okanye izibane ezikhaphukhaphu.
Ixesha lokuthumela: Matshi-20-2025









